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SYSTEM ONLINE

I design the brand and manufacture the product.

I design the brand and manufacture the product.

Strategy, positioning, identity, and the product itself. Factories in Italy, China, India, Pakistan, US.

Got an idea?
Made things for
Staples Seagate Bose Alares Kohler Ravisauce Puffco Pawsta Ravi Staples Seagate Bose Alares Kohler Ravisauce Puffco Pawsta Ravi Staples Seagate Bose Alares Kohler Ravisauce Puffco Pawsta Ravi Staples Seagate Bose Alares Kohler Ravisauce Puffco Pawsta Ravi
Booking 2026

Design and manufacturing.

Strategy, identity, packaging, the product itself. Designed with you, brief to factory.

Built together, idea to product.

Most brand-to-product projects pass through three or four hands. A strategist briefs a designer. A designer briefs production. Production briefs the factory. Each handoff is a chance for your idea to drift. The product on the shelf isn't quite the one you started with.

I work the whole arc with you. I'm the strategist, the designer, and the one on the phone with the factory. Direct contact every step. Your idea stays your idea from brief to shelf.

Plenty of people can design a good looking product. Fewer can design it and still get it made right.

Based in Boston · Factories in Italy, China, India, Pakistan, US
Products and the visuals around them
07 / ∞
View all
Services / 06 What I design
01 Brand Strategy & Positioning Why this thing should exist, who it's for, and where it sits next to everything else. Most strategists stop here. I don't.
02 Brand Identity & Visual Design Logo, type, color, voice. Designed so it actually works on a shelf, not just in a presentation.
03 Packaging & Product Graphics Surface design plus the physical build. Dielines, finishes, structure. Files the factory can use without me explaining.
04 Product Design & Development Sketch to spec to sample. Footwear, apparel, wallets, hardgoods, soft goods, accessories.
05 Manufacturing & Sourcing Sourcing, sampling, shipping. Factories in Italy, China, India, Pakistan, US.
06 Web, 3D & Art Direction Sites, 3D, motion, campaign. How people see the product before they hold it.
Process / 04 How a project runs
01
Figure out the why
Who it's for, why it should exist, who else is doing similar things. Nothing else starts until this is clear.
02
Concept
Two or three designed directions, brand and product together, fast.
03
Design the system
Identity, packaging, surfaces, specs. Designed together so they match.
04
Make it real
Final files, factory work, samples, finished products shipped to you.
Live websites
08 / 08
Eight live sites. Designed and hand-coded, or built in Framer.
01 Pawsta → 02 Spectra → 03 Alares → 04 Hinode → 05 Ravisauce → 06 Feels Like Home → 07 Wagon House Media → 08 Millbrook Manor →

Nico Maggioli / Brand Designer & Product Developer

I help founders design the brand and manufacture the product. Positioning, identity, visuals, and the product itself. Factories in Italy, China, India, Pakistan, US.

Most brand projects pass through three or four hands before they become real. A strategist, a designer, a developer. I'm all three, and I work across all of them with you, the whole way. The idea you start with is the idea that ships.

Brand & Positioning Design Product Development Manufacturing
Capabilities
Brand strategy & positioning

Why the thing should exist, who it's for, where it sits next to everything else. The work that has to happen before any visual or product decision gets made.

Brand identity, packaging & product graphics

Logo, type, color, voice, surfaces, dielines, finishes. The visual system and the physical printable files, designed so they actually match on the shelf.

Product design, development & manufacturing

Sketch to spec to sample, then sourcing, sampling, shipping. Factories in Italy, China, India, Pakistan, US. Wallets, hardgoods, soft goods, accessories.

Web, 3D & art direction

Sites, renders, motion, campaign. How people see the product before they hold it.

Workflow
01 / Figure out the why

Who it's for, why it should exist, who else is doing similar things. Nothing else starts until this is clear.

02 / Concept

Two or three designed directions, brand and product together, fast.

03 / Design the system

Identity, packaging, surfaces, specs. Designed together so they match.

04 / Make it real

Final files, factory work, samples, finished products shipped to you.

Career / Record

Experience and capability archive

Role history, tools, leadership, and recognitions.

Experience
Sprout Studios
Visual Designer
LOCBoston, MA TERMJune 2025 to Present

Visual design, identity, and motion work for Staples, Kohler, Whirlpool, and others. Branded systems and campaign assets across formats.

NM
Freelancer
LOCBoston, MA TERMMay 2022 to Present

50+ clients across brand, packaging, and product. Strategy, identity, and manufacturing for small brands and independent founders.

Ravisauce
Founder & Lead Designer
LOCBoston, MA TERMApril 2015 to Present

Founded and built a fingerboard and skatewear brand from product through brand and distribution. Customers in 17 countries, sold through retail and online.

Zipped Magazine
Art Director
LOCSyracuse, NY TERMAug 2023 to May 2024

Led a team of four in weekly editorial production, directing social, poster, and design assets for a culture-focused semester publication.

Education
Syracuse University
College of Visual and Performing Arts

BFA, Communications Design · Magna Cum Laude · May 2024

Boston College High School

May 2020

Expertise
Creative
  • Strategy
  • Positioning
  • Branding
  • Packaging
  • Product Development
  • Manufacturing
  • Editorial
  • 3D Design
Technical
  • Photoshop
  • Illustrator
  • InDesign
  • Figma
  • Framer
  • Blender
  • Claude Code
  • Bambu Lab
  • FL Studio
Leadership
  • Syracuse University Summer College Ambassador, 2019
  • Young Leaders Conference, Sheffield, England, 2019
  • YMCA Camp Counselor CIT, Camp Coniston, Croydon NH, 2011 to 2016
Honors & Awards
Paul Leibovitz Award

Syracuse University, 2024. Presented to a senior demonstrating cutting-edge interactive design and emerging technology use.

Impact Award

Babson College, 2018. Recognized for brand networking leadership and building community engagement around Ravisauce.

Craftsmanship Recognition

Fingerboard TV, 2017. Featured internationally for craftsmanship in handmade fingerboard design.

Got an idea?

Tell me what you're working on. Positioning, design, packaging, a physical product, or all of it.

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