underStanding the why
The 'why' creates impactful design. Every detail in my work, every color, form, name, typeface, and size, is a deliberate choice backed by reason.
underStanding the why
The 'why' creates impactful design. Every detail in my work, every color, form, name, typeface, and size, is a deliberate choice backed by reason.
Why these colors?
Jungle Glow (Green): This soft green is inspired by the outdoors, connecting with nature and the playfulness of your pup. It symbolizes safety and the natural elements that dogs love, while also hinting at freshness and cleanliness for your home.
Azure Dream (Blue): This calming blue represents the serenity and peace of mind that Pawlish provides, knowing your dog is protected from slips and your floors from scratches. It’s a color that evokes trust and reliability, making it perfect for a product designed to care for your pet.
Pinkalicious (Pink): This fun and vibrant pink brings a splash of personality, perfect for dogs who love to stand out. It’s playful and bold, adding a touch of flair while still keeping your home and your dog safe from unwanted slips or scratches.
Why these colors?
Jungle Glow (Green): This soft green is inspired by the outdoors, connecting with nature and the playfulness of your pup. It symbolizes safety and the natural elements that dogs love, while also hinting at freshness and cleanliness for your home.
Azure Dream (Blue): This calming blue represents the serenity and peace of mind that Pawlish provides, knowing your dog is protected from slips and your floors from scratches. It’s a color that evokes trust and reliability, making it perfect for a product designed to care for your pet.
Pinkalicious (Pink): This fun and vibrant pink brings a splash of personality, perfect for dogs who love to stand out. It’s playful and bold, adding a touch of flair while still keeping your home and your dog safe from unwanted slips or scratches.
Why this form?
Why this form?
Why did I Riso print this?
Why did I Riso print this?
Why The cards?
Why The cards?
Why this audience?
Why this audience?
Why this Logo?
Why this Logo?